Thursday, November 29, 2012

Dimension/Depth/Space/Scale

http://cargocollective.com/VTDESIGN/Graphic-Design-Is



Some visual cues that we have learned about are present in this graphic design. By using cues of depth space and scale in this graphic they have created a different sense of perception for the viewer.  Interposition or overlapping helps the viewer develop a sense of depth. Shadow convergence behind the blocks give the perception of relative space. The use of different size blocks creates cues of distance. Aerial perspective or “distance fog” is used in this graphic design by using darker colors like the dark blue and black blocks to send to the background while the red and lighter blue are features that are brought more to the foreground. The size of text also create a sense of scale and size. By using larger blocks at the top of the graphic the viewer uses that as a familiar size and use it as a reference for comparison. The growing spaces between the blocks create a sense of dimension as well.

Thursday, November 15, 2012

Tone and Color

http://25.media.tumblr.com/tumblr_lcq3awdx9U1qc2eojo1_r1_500.jpg


How TONE is operating
  • Most of our textural experience is optical, Donis tells us.
  • In this example, tone creates texture by the various tone values.
  • By mixing black and white it creates gray tones that also give the image texture.
  • The smear-like method gives depth with the light and dark tones. 



How TONE is interacting
  • Tone is interacting with dimension by using darker red behind the white type.
  • By using the various tones of red it creates dimension.
  • As Donis explains, the use of tone gives us this perspective by creating “the sensation of reflected light and cast shadows” or "chiaroscuro".

http://24.media.tumblr.com/tumblr_lzetvrooRu1qaz991o1_500.jpg
How COLOR is operating
  • Color is operating through color coding.
  • As Ware explains, color is used to create visual distinctions between one another.
  • Color “stands for” the different  things that “people at the ’10 Items or Less” line at the supermarket have”.
http://a1.s6img.com/cdn/0008/p/1646438_1528843_b.jpg
How COLOR is interacting
  • In this image color is interacting with line by creating them through different colors.
  • The use of the colors black and yellow help to separate the yellow background from the black lines created.
  • The space between the black colored lines show how color creates visual interaction with the yellow color.
  • In this example it also confirms that line describes shape as Donis had suggested.







Thursday, November 8, 2012

Visual Communications Basic Elements: Movie Posters


Tone


In this poster for the movie Black Swan there is an example of the basic element of tone. Without "tone information" this image would not have dimension. In this image the white ballerina inside the black swan is given an illusion of dimension and depth because of the "variations in light". With the use of black and white you can see "the juxtaposition of tone, the intensity of darkness or lightness". Without a white background surrounding the black swan it would be impossible to distinguish between the background and swan.


Color

In this poster of the movie Dirty Harry, we can see an example of the basic element of color. When using color it is important to know that it "has stronger affinity to the emotions".  In color there are many factors like hue, saturation and achromatic that affect the way we see. By using color we can direct viewers into "associating meaning" and evoke a feeling to them. With color we are able to create a larger vocabulary in visual literacy by being able to have symbolic meaning for the various different colors.



Dimension


In this poster for the movie Inception, we can see an example of the basic element of dimension. To create a "representation of dimension in two-dimensional visual formats is also dependent on illusion". This illusion is created by using perspective. With the help of the basic element of tone we can establish dimension with "dramatic emphasis of light and shade". In this image we can use the visual clues of scale and tone to establish dimension. 

Thursday, November 1, 2012

Puzzles


 For this puzzle the goal was to find all the various squares. For me the first squares I saw were the smaller ones which there were five of so I outlined them, for my friend Alex he didn't notice the one square that was not with the others (maybe because the four were in a group). Continuing to outline I then saw the larger square containing all the smaller squares inside and from there connected the rectangles on the outside of the larger square to create four more squares. Alex followed lines mentally compared to my strategy to outline.




The counting squares puzzle works with pattern-seeking. Because I used black and white ink instead of color it gave us a disadvantage at find the correct number of squares. With the use of colors and various sizes it creates distracting surroundings. By not having color it was easier to miss the differences but by following the lines it was easier to find the pattern.

In this puzzle we had to visually find out which spiral had two different ropes without tracing or touching the page. Both of us were able to follow the lines of the spiral to see that the one on the left is only one rope. For me I found it easier to find this by starting on the inside and work my way into the spiral.


This is an example of dynamic structures. By using motion visually we are working out “kinesthetic imagery”.